It’s not so surprising, that places that are looking for a piece of the social media pie are usually moderately successful. For all my railing against the mindless masses that are drawn to these sites and communities I have to say that while I myself am not lured by the siren’s song, I can completely understand why some are. As I nodded to in one of last week’s articles, people drawn to places like MySpace are automatically freed from holding up the baseline as far as having a dedicated web presence goes. Sure, they are greeted by slow sites, multiple page load errors and unexplained/unaccountable downtime but still they persist and show up day after day, inconveniences be damned. Part of this draw is the freedom that is waved in front them. To each their own soapbox. A nice platform for which to share their ideas and thoughts and herald it to the masses.

On paper it sounds great. However there’s always the fine print. Who owns the soapbox? Who pays the bills? Are there restrictions to your freedom? What the fuck is a EULA? Continue Reading »

greg :: Jan.12.2007 :: Social Media Optimization :: No Comments »