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	<title>Social Media Optimization - SMO - SMOmashup &#187; SEO</title>
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	<link>http://www.smomashup.com</link>
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		<title>Pagerank is the Calvinball of Web Marketing</title>
		<link>http://www.smomashup.com/pagerank-is-the-calvinball-of-web-marketing/2007/10/24/</link>
		<comments>http://www.smomashup.com/pagerank-is-the-calvinball-of-web-marketing/2007/10/24/#comments</comments>
		<pubDate>Thu, 25 Oct 2007 00:25:35 +0000</pubDate>
		<dc:creator>greg</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[calvinball]]></category>
		<category><![CDATA[pagerank]]></category>

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		<description><![CDATA[Never ceases to amaze me how upset people get when you change the rules on them mid-game.  You&#8217;d think that by now everyone would be used to it, especially in the web marketing arena. I mean, this is the game where the rules change daily, remember? It&#8217;s why we have clients, keep up on [...]]]></description>
			<content:encoded><![CDATA[<p>Never ceases to amaze me how upset people get when you change the rules on them mid-game.  You&#8217;d think that by now everyone would be used to it, especially in the web marketing arena. I mean, this is the game where the rules change daily, remember? It&#8217;s why we have clients, keep up on industry news, and probably why some of you are here now.</p>
<p>That said today&#8217;s news of Google slashing PR on several &#8220;authority&#8221; sites across the web has web marketers across the land up in arms. Meanwhile, I&#8217;m laughing, enjoying the last of this year&#8217;s <a href="http://www.greatlakesbrewing.com/beerProfile.php?beer_id=00000011" title="Great Lakes Nosferatu" target="_blank">Nosferatu</a> and thinking of how this whole game is a lot like Calvinball&#8230;</p>
<p><img src="http://www.smomashup.com/images/calvinball.jpg" ilo-full-src="http://www.smomashup.com/images/calvinball.jpg" alt="Calvinball" align="middle" height="797" width="640" /></p>
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		<title>smoMashup to speak at Cleveland&#8217;s eMarketing Techniques Series</title>
		<link>http://www.smomashup.com/smomashup-to-speak-at-clevelands-emarketing-techniques-series/2007/09/30/</link>
		<comments>http://www.smomashup.com/smomashup-to-speak-at-clevelands-emarketing-techniques-series/2007/09/30/#comments</comments>
		<pubDate>Sun, 30 Sep 2007 22:23:56 +0000</pubDate>
		<dc:creator>greg</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Speaking Engagements]]></category>
		<category><![CDATA[class]]></category>
		<category><![CDATA[Cleveland SEO]]></category>

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		<description><![CDATA[Though it might surprise you, I spend most of my time doing actual work and not just running around spreading the love of web marketing to the masses. Granted I&#8217;ve had more than my fair share of speaking to clients and groups of potential clients about various subjects but I&#8217;ve not officially had a public [...]]]></description>
			<content:encoded><![CDATA[<p>Though it might surprise you, I spend most of my time doing actual work and not just running around spreading the love of web marketing to the masses. Granted I&#8217;ve had more than my fair share of speaking to clients and groups of potential clients about various subjects but I&#8217;ve not officially had a public speaking engagement&#8230; &#8217;til now that is.</p>
<p>That&#8217;s right loyal readers. Monday is the first in what I hope to be a long string of educational presentations that I am going to participate in. My first scheduled gig is helping to present a 2 hour gig as part of the highly successful eMarketing Technique Series at Cleveland&#8217;s Corporate College East. I will be presenting SEO with fellow Cleveland SEO members <a href="http://www.linkedin.com/pub/3/34a/663" title="John Inama">John Inama</a> from Pilot Fish and <a href="http://www.linkedin.com/pub/0/51/901" title="David Goebel">Dave Goebel</a> from the Goebel Group.</p>
<p>Here&#8217;s a brief intro to the 5 week series..</p>
<blockquote><p>Learn how to take your business to the next level by leveraging all the<br />
internet has to offer. eMarketing Techniques can be utilized to substantially<br />
grow your business in a cost-effective and time-efficient manner. Work with<br />
area experts in a hands-on and practical series, as we explore the power of<br />
eMarketing Techniques.</p></blockquote>
<p>Download the <a href="http://www.keyentrepreneurs.org/pdf/emarketingtechniques.pdf" title="eMarketing Techniques Program Info">PDF</a> or visit <a href="http://www.keyentrepreneurs.org/workshops/" title="eMarketing Techniques presented by Key Entrepeneurs">KeyEntrepeneurs.org</a> for more information. Hope to see you there!</p>
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